There’s a brand identity crisis in the world and marketing has turned into a sale. It’s time to get back to focusing on your ideation, passion, personality and competence! Doing so gives you clarity on your ideal audiences so you can formulate a sound strategy. While some may label this a psychology session – it’s still not that simple.

You see, marketing efficiency [ and your returns ] also rely heavily on the systems, processes and teams you have in place. One missing or kinked link in the chain can and will weaken the sum of all your parts – no matter how good it may sound. When you’re critical, stick to your roots and provide a seamless [memorable] experience, customer appreciation occurs. In turn, they come back and tell their friends.

I offer strategic consultation, creative direction and brand development coaching – as well as photo and video services in the Memphis, Tennessee area.